Revenue Architecture for Growth-Stage Companies

Turn Paid Demand Into

Predictable Revenue

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We Have Worked With:

Growth Feels Harder Than It Should

When demand exists, teams are working, and growth still stalls

Paid demand is active, but revenue doesn’t scale with spend

Sales conversations start from education instead of alignment

Pipeline volume exists, but quality is inconsistent

Growth decisions feel reactive instead of controllable

The Constraint Isn’t Traffic — It’s the System Between Demand and Revenue

Most companies already have demand and sales capability.

Growth stalls when the bridge between the two isn’t engineered.

What We Take Responsibility For

Demand & Revenue Architecture

We design how paid demand, messaging, qualification, and sales engagement work together — so interest converts into revenue predictably.

Funnel & Conversion Systems

Pre-sell layers, qualification logic, and sequencing that reduce wasted conversations and increase close rates — without adding complexity.

Revenue Visibility & Decision Frameworks

Clear performance signals that tell you what to scale, what to fix, and when to apply pressure — without guessing.

A Note From the Founder

I’ve spent my career inside large organizations managing serious media budgets and alongside founders trying to scale without wasting capital.

Most growth problems aren’t solved by working harder.

They’re solved by fixing the system.

Blue Digix exists to own the constraint between paid demand and revenue — with accountability tied to outcomes, not activity.

Paul Matarelli
Founder, Blue Digix

Selected Outcomes

Revenue results driven by system-level changes — not channel tactics.

$120K in New Revenue in 14 Days by Fixing Pre-Sell and Qualification

Professional Services Firm • New Offer Launch

“After months of spending without results, restructuring how prospects were aligned before the call completely changed our growth trajectory. We closed 7 new deals in just two weeks — totaling over $120K in new business.”
— Iryna Stepanchuk, CPA

12× ROI in the First Month by Aligning Demand With Decision Criteria

Healthcare Research Program • High-Qualification Demand System

“Paul focused on ROI, not traffic. By engineering how demand was framed and filtered before engagement, we achieved a 12× return in the first month and scaled participation without wasted spend.”
— Stephen Abrams, Director, DonorCure

Scaled Past $50K/Month by Rebuilding Funnel Economics

E-commerce Brand • Paid Media at Scale

“What changed everything was fixing the system — not just the campaigns. Once the economics, sequencing, and conversion logic were rebuilt, we scaled past $50K/month with confidence. This wasn’t about doing more — it was about doing it right.”
— Jonalyn Fernandez, Owner, The Gift Grabber

Why Companies Work With Blue Digix

Most growth partners look similar on paper. The difference shows up in what they take responsibility for.

We focus on the constraint between demand and revenue

Most teams have activity. Few have alignment. We work on the gap that actually limits growth.

We optimize for economics, not vanity metrics

Decisions are driven by revenue, efficiency, and scalability — not impressions, clicks, or dashboards.

We understand that every business is different. Our automation tools are fully customizable to meet your specific business requirements.

We engage as partners, not vendors

This work requires judgment, context, and ownership — not task delivery.

We align incentives around outcomes

Our engagements are structured so success is measured in results, not activity.

Our software integrates seamlessly with your existing systems, and our dedicated customer support team ensures smooth onboarding

and ongoing assistance.

Engagement Is Context-Dependent

We work with companies in different ways depending on stage, internal resources, and growth goals.

Some engagements begin as fractional leadership roles.

Others are structured as performance-aligned growth projects with clear outcomes.

The structure always follows the same principle: alignment first, execution second.

Frequently  asked

questions

Who is this for?

Founder-led and growth-stage companies where demand exists, but revenue doesn’t scale as expected.

Who is this not for?

Teams looking for tactical execution, channel management, or short-term lead volume without addressing the underlying system.

How do engagements typically start?

Most engagements begin with a diagnostic conversation to understand where growth is breaking down. From there, we determine whether a fractional, project-based, or performance-aligned structure makes sense.

What does success look like?

Clear alignment between demand, sales, and revenue — resulting in improved efficiency, shorter sales cycles, and predictable growth.

Do you work with internal teams or replace them?

We work alongside internal teams when they exist, or help design systems that teams can operate independently over time.